The GeoScot Ltd Case Study Example | Topics and Well Written Essays - 2500 words

The GeoScot Ltd - Case Study Example To motivate the new and old members of the organization, it is proposed that several strategies be used. By sharing company information with all employees, mentoring the new workforce, integrating the work environment to work in teams and giving personal rewards on good performance are some of the strategies that will definitely increase the motivation. However with the expansion, there is a need to divide the office into two segments. Although an ideal option would be to integrate all employees in the old building, but due to lack of space and due to the disadvantages of shifting the office to another location, having two separate offices is the best option. This way the new employees are in the new building and the old employees in the old office, however both offices will be synced and interaction will be kept strong to integrate their functions. By doing this the experienced and the young graduates will be able to communicate and learn from each other which is essential for any o rganization. This recruitment will be done using the 'Realistic Job Preview' strategy in which the prospective geologists will be given exciting offers and shown the brilliance of GeoScot as well as a chance of earning a bright future for themselves. The drug tested, drug-free workforce will be shown to the world hence improving the reputation of the company and increasing the chances of earning better employees and contracts with partners in the future. Contents Contents 3 Hiring a New HR Manager 4 Factors to Keep in Mind 4 Cost 4 Personal Characteristics/Skills 5 Need for Evaluation 5 Company Dynamics 6 Company Policy 6 Total Employees 6 Decision 7 Motivation 7 Hygiene Factor 7 Mentoring helps in Motivation 8 Share Company Information 9 Integrated Work Environment 9 Encourage Groups and Teams 10 New Blood versus Old Blood 10 New Information 11 Different Perspective of the Market 11 Globalization 11 Location Decision 12 Recruitment Strategy 13 Job Description 14 Selection Devices 14 Application Form 14 Interview 15 Paper n Pencil Test 15 Assessment Centre 15 Drug Testing 15 Advantages 16 Disadvantages 16 Need Creation 17 Creating Awareness 17 Education about Drug Testing 17 Explaining the Need 17 References 18 Hiring a New HR Manager Employing a HR manager is a big decision for a company like GeoScot Ltd. since it is a small sized company and in its introductory phase. Usually when hiring any employee, there needs to be a complete evaluation of the candidates before any decision can be made. For the situation the company is in, the current requirements and the future needs all have to be kept in mind before the decision of part time or permanent HR manager is taken. Factors to Keep in Mind There are various factors that can influence the decision one way or the other. Cost The cost plays a major part in the decision making. A part time employee hired on a contract instead of on a permanent basis can give many economic benefits as well (Zhu, 2005). For example, GeoScot may need to invest in various funds related to each permanent employee, some of which is even paid to the employee when he/she leaves the organization. All these expenses are nil in case of contractual employees. So, hiring an employee on a contractual basis would be economically suitable as well. But since the organization is in the running for 3 years now, it would have some available funding to hire a full time HR manager.

Walmart Vs. Target Research Paper Example | Topics and Well Written Essays - 1250 words

Walmart Vs. Target - Research Paper Example Company’s Profile Walmart Wal-Mart was founded in 1962 in Rogers, Ark by Sam Walton (Walmart Corporate Website, n.d.). Since the time when the first Walmart discount store has been opened, the company grew to 706 stores across the United States (Walmart Corporate Website, n.d.). Walmart’s headquarter is allocated in Bentonville, Arkansas (Walmart Corporate Website, n.d.). In 1969, the company incorporated as Wal-Mart Stores Inc. (Walmart Corporate Website, n.d.). Today the company operates in different formats, including Sam’s Club membership warehouse, supercenters, neighborhood markets, marketside and online stores. Envisioned 40 years ago Walmart’s mission of â€Å"saving people money to help them live better† continues to be an incentive for the overall company’s business operating. In addition to the mission statement, the company has developed the Walmart’s Ethical Standards Program and a strong ethical policy, focused mainly on the basic value of respect for all shareholders, including customers, associates, and suppliers (Walmart Corporate Website: Culture, n.d.). Target Target was founded in 1902 by George Draper Dayton and was called as the Dayton Dry Goods Company (Target Website: Our History, n.d.). The first Target store opened in Roseville, Minnesota, in 1962 (Target Website: Our Stores, n.d.). As of today, discount retailer has captured significant market share by having allocated about 1750 stores in 49 states (Target Website: Our Stores, n.d.). By doing business and developing strategic plans for the company, current Chairman, President and CEO of Target, Gregg Steinhafel, follows the idea that: â€Å"Diversity is much more than a goal or campaign; it is a core value of the giant retailer (Steinhagel, n.d.). The mission of the company is to â€Å"make Target the preferred shopping destination for its guests by delivering outstanding value, continuous innovation and an exceptional guest experien ce by consistently fulfilling its logo: Expect More. Pay Less (Target Website: Our Mission, n.d.). Besides its main activity, Target demonstrates a strong commitment to communities by providing support to: education activities, volunteerism, different social services, military and veteran assistance and some others (Target Website: Community Outreach, n.d.). Marketing strategies Walmart The key marketing strategy formulated as the Walmart’s logo was based on the principle: Always Low Prices, Always. Therefore, the company’s pricing strategy is to provide the goods sold at the lowest prices. To gain this competitive advantage the management of the company continuously works on the cost reduction programs. Additionally, in order to achieve the maximum amount of potential customers, Walmart began to focus its marketing strategy on different target markets, by differentiating its stores into: Walmart discount stores, Walmart supercenters, Walmart neighborhood markets, mark etside, and Walmart.com (Walmartstores Corporate Website, n.d.). While analyzing mainly the Walmart store format, it can be summarized that the size of an average store is 108  000 square feet; these stores are wide and clean; the aisles are brightly-lit and the shelves are stocked with various value-prices general merchandise product, including: family apparel, electronics, toys, health and beauty aids,